To celebrate our first quarter century DGM invited long-standing customers to an anniversary celebration at the Stuttgart television tower on 23rd May. In keeping with the occasion, the motto of the new DGM positioning was “Communication and Marketing Software”.
After a short review of the past by the management, Prof. Dr. Zurstiege offered an overview of current opportunities and challenges in the advertising industry. The guests were then able to experience for themselves how closely classical marketing can be dovetailed with digital methods by creating their own beer brand high up in the TV tower. They received the finished product with an individual label shortly afterwards as a prototype to take away with them.
There was also a lot to see in other respects. A wide selection of work illustrated DGM’s range of services – from communication solutions to software applications. And of course, the spectacular view of a wonderful sunset over Stuttgart also invited visitors to linger. Lower down, the evening continued with a tasty barbecue and a rich selection of salads in party mood with DJ Josh Kochhann. In wonderful weather and in the best of spirits, more than 100 guests enjoyed a successful DGM anniversary all round.