Brand portal solutions from
DGM and BrandMaster


DGM: The Service and
Software Experts

DGM is a renowned Stuttgart communications agency specializing in software-supported marketing measures for technical products. One of our main areas of activity is the development and implementation of innovative digital tools and marketing platforms.

Successful Partners:
DGM and BrandMaster

For more than 12 years, BrandMaster and DGM have been successfully developing and implementing marketing resource management solutions for customers like Mercedes-Benz.

You too can benefit from our know-how to implement your brand portal

You get the right and needs-based marketing software from BrandMaster – the tailor-made support from DGM.
Because we are happy to take over the implementation and handling for you: from inception to the day-to-day work.
DGM has experience with BrandMaster, also in adapting the modules and optimizing the interfaces.
In this way we build “bridges” between IT/technology and the daily business of marketing.

Development of Marketing
Resource Solutions

  • Needs-based development of trade marketing portals, shop systems, planning tools, advertising material configurators, etc.
  • Creation and distribution of newsletters including database maintenance, preparation and mailings follow-up

Process Preparation

Development of structures and processes for simple and efficient content control. Release planning and further development of existing portals and tools.

Content Management and
Editorial Support

  • Definition/adaptation of editorial rules and content processes
  • Editorial content preparation
  • Graphic preparation of the brand portal, media database as well as campaign manager
  • Text creation
  • Language and country adaptations
  • Template creation
  • Editing

Editorial Support, Advice,
Assistance and Problem-Solving

  • Advising users on all content-related questions about the trade marketing platform and tools
  • 1st level support via email/hotline
  • Help with handling the various functions, areas and tools
  • Acceptance of (technical) inquiries or problems from users, analysis and assistance in solving the problem
  • Coordination, bug reporting and testing
  • Contact person for marketing staff: help with problems
  • User and rights management

Corporate Design
Review and Consultation

CD checking and advice
for sales partners and agencies:

Advice and support in the design
of advertising material with regard
to CD conformity

Corporate design review and approval

Review and approval of
advertising subsidy applications:
Review of corporate design,
invoice amount, invoice month,
media selection or
general contribution rights

That is what we guarantee: All-round service support.
From the beginning.

From the first inquiry through the daily work to the end of the project, you have a competent contact person at DGM: We hold coordination and project discussions with all those responsible for the project and process, and form and moderate the DGM/BrandMaster/client interface. In this way, we guarantee maximum project transparency and smooth processes at every project level.


Here is a practical example: The Mercedes-Benz MK-Forum Trade Marketing Platform

Your Contact:

Melanie Gerharz

Senior Manager
DGM Kommunikation GmbH
Tel.: 0711 72243-246


Need more information?


    DGM Kommunikation GmbH
    Forststraße 9
    70174 Stuttgart
    +49 711 72243-200


    BrandMaster AS
    Forststraße 9
    70174 Stuttgart
    +49 711 96880590

    © DGM Kommunikation GmbH, 2020


    DGM Kommunikation GmbH
    Forststraße 9
    70174 Stuttgart
    +49 711 72243-200


    BrandMaster AS
    Forststraße 9
    70174 Stuttgart
    +49 711 96880590

    © DGM Kommunikation GmbH, 2020